The Changing Face of Blogging.

Something I've been hearing a lot about recently, both on the blogosphere and on Twitter, is the way blogging has evolved over the years. It's no longer good enough to be the girl-next-door type, shooting fuzzy images on your phone and gushing about mascara. With the likes of internet sensations such as Zoella taking up such a great portion of the online beauty world, the potential to make a living through blogging is currently at an all time high. And doesn't the world know it...

But for the everyday blogger - the girl in her bedroom, so to speak - it could be said that it's becoming so much harder to ever get noticed. With the market slowly getting saturated and most of us trying to work full time jobs and / or deal with school and university the dream of blogging as a career may seem a far off fantasy. Now I'm not writing this post to have a mope and a moan at how hard my life is, because trust me, I'm very content with the way I'm living right now, I merely wish to offer my two cents into this crazy internet world. 

First things first, since blogging became a potential for earning money and with writer's and reader's standards both increasing dramatically, the blogging budget has also risen with the times. I'm not going to pretend that having a DSLR and a MacBook don't help me considerably with creating beautiful photos. I'm very fortunate to have the ability to save for things like this, but not everyone is. How is the fifteen year old coming home from school, wishing to chat about lip gloss supposed to get views if her aesthetic isn't up to scratch? And if that's the case then the chances of her being able to afford an £850 laptop are incredibly slim, so how will she gain readers when just five years ago, everyone was in the same boat? The internet is a rapidly changing place, you only have to look as far as the once girl-next-doors jetting off around the world to places such as LA and Cannes. 

So what am I saying? Well, I think most bloggers and YouTubers fit into one of two categories: A) The 'I just love [insert topic here] so much and need somewhere to vent my obsession!' And B) 'Jetting off to New York? Not having a 'proper job'? How hard can it really be..?' 

But let's be real, type B don't tend to last very long, when they realise just how much work actually goes into creating blog posts multiple times and week, whilst simultaneously keeping up an Instagram and Twitter account, not to mention a full time job. You can usually spot these people a mile off, whining on Twitter, constantly sending messages to brands for free products, and honestly it does my head in. If you're not blogging for the right reasons then just leave. Because you can't do this half heartedly, and if you don't love every single second then it's probably not for you. 

In a way it's kind of sad, because as much as I love the stunning photography and editorial quality of some bloggers, I feel as though they're becoming less and less relatable. The magic of being online for me at least, is finding so many like-minded people who don't mind that I spend hours chatting about the illusively expensive Givenchy Antigona or the latest Tom Ford lippie. It's not about receiving freebies or swanning up and down a red carpet, (though to any potential brands out there, I'm not necessarily opposed to the red carpet *winks*) I've met so many amazing people and had so much fun improving my blog layout and design (shoutout to the domain name) and I can't wait for many more years of blogging! 

Please let me know if you agree with what I'm saying and if not, why you don't? I honestly love reading you guys' comments and try to respond to every one! Stay classy. 



  1. Everything you said is so true! When I started out blogging I had no idea brands even reached out to people! Its fun doing the odd sponsored post and getting something nice for free but I find it so tiring to go through my blog feed and see at LEAST 5 bloggers writing about the same company in one week. It definitely makes you feel disconnected from the blogger after a while when everything they write seems to be sponsored. Anyway, great post! :)

    Renee | Lose The Road

    1. Thank you! Yes I agree with you, I don't think there's anything wrong with doing sponsored posts I just think some people take it a little too far haha! It can also be hard to tell when people are giving their genuine honest opinion about something if they're being paid to talk about it! xxx

  2. I completely agree with this, the blogging world seems to have changed so much. I have only really read blogs and blogged properly for the last year and a half so haven't seen the change, but it does seem harder and harder to be recognised, I agree that if you're blogging for the wrong reasons you won't last two minutes, blogging just seems so saturated yet the vast majority are clueless as to what it even is.. Its a strange one and a bit of a mine field if you think about it too much, I'll just carry on blogging about what I love and see what happens, no point thinking about it too much hahaha

    1. Yep same!! To be fair I've only been blogging just under a year so I haven't personally witnessed the change, but just by looking at 'famous' bloggers youtubers first posts/videos it's a completely different ball game! Xxx


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